Choose where to study your program:
Saturday NOVEMBER 14th · See it for yourself · Open Day at ESIC Business & Marketing School (Av. Juan XXIII, 12)
Get ready to lead tomorrow with our degree in International Business! Learn about international business strategy and management, exports, imports, international logistics and global economics, so you'll be prepared to lead any organization, nationally and internationally.
Your future in International Business starts here.
The Bachelor's Degree is issued: Bachelor´s in International Business.
Why study the Bachelor’s Degree in International Business?
The Bachelor's Degree in International Business aims to develop the organizational, intellectual, and technical skills necessary for students to succeed in the business world.
95%
Employement ratio 1 year
after completing programme
PRACTICAL APPROACH.
You will work on real business cases in current market situations, which will prepare you to face the business world from the first day you start working.
WHY STUDY A BACHELOR´S DEGREE IN ESIC UNIVERSITY?
Studying for a Bachelor’s Degree at ESIC University means gaining comprehensive training that combines theory, practical experience, and skill development, preparing you to excel as a competent professional in the business world.
ESIC University prepares students to understand and navigate the international business environment, developing skills in strategy, marketing, and cross-cultural communication.
Graduates from ESIC University enjoy a strong track record, with a 95% employability rate, giving students confidence in their career prospects after graduation.
Students at ESIC University gain proficiency in multiple languages and learn to communicate effectively in diverse cultural contexts, a key asset for global careers.
ESIC University has partnerships with international companies, providing networking opportunities, mentorships, and pathways to employment in top organizations.
STUDENT PROFILE. WHO IS THE DEGREE AIMED AT?
By studying the Bachelor's Degree in International Business, you will be prepared to face the challenges of today's ever-changing business world. This degree will give you the tools you need to become a technologically adaptable professional, with language skills and a mindset rooted in a global and multicultural perspective.
At the end of your training, you will be fully qualified both to work in large international companies and to start your own business, lead its internationalization and take on management roles with confidence.
COMPETENCES OF THE BACHELOR´S DEGREE IN INTERNATIONAL BUSINESS
GLOBAL BUSINESS INSIGHT
Learn to identify and anticipate transformations in the global business environment. This skill will enable you to offer innovative solutions and make decisions based on current economic, technological, and social developments.
CROSS-CULTURAL COMMUNICATION
The linguistic focus of the degree ensures that you not only speak and write in other languages but also understand their application in global business contexts. This competence will enable you to communicate effectively and understand the cultural subtleties essential for success in international business.
INTERNATIONAL MARKETING
Develop and implement marketing strategies in international contexts. This involves adapting tactics to diverse cultures and markets, ensuring that companies achieve their objectives in diverse and competitive environments.
DIGITAL STRATEGY
This includes using emerging technologies such as social media, e-commerce, and data analytics to reach global audiences. With these skills, you will be prepared to take advantage of the opportunities offered by technology in today's ever-changing business environment.
CHECK OUT OUR COMBINATIONS
These are the combinations available with the Bachelor's Degree in International Business. At ESIC University, specialization makes all the difference, which is why our degrees are enriched by four ESIC Diplomas designed to enhance your education. Choose the one that best suits your goals and start shaping your professional future.
AVAILABLE COMBINATIONS IN THE BACHELOR'S DEGREE IN INTERNATIONAL BUSINESS
Bachelor's Degree in International Business + Specialization Diploma
Get your Specialization Diploma by completing 48 additional credits. Price per course: 13.245 €. Subject to change.
4 YEARS
duration
DIPLOMA IN
- Entrepreneurship
- Applied Artificial Intelligence
- Digital and Multimedia Tools
- Sustainability Management
4 YEARS
duration
DIPLOMA IN
- Entrepreneurship
- Applied Artificial Intelligence
- Digital and Multimedia Tools
- Sustainability Management
Syllabus
Check the step-by-step path to take your career worldwide.
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Labour Law | 6 | BT |
| Business Law | 6 | BT |
| Fundamentals of Business Economics | 6 | BT |
| Fundamentals of Marketing | 6 | BT |
| Business English | 6 | BT |
| Business Models I: Product-Market Fit | 3 | P |
| Personal Learning and Artificial Intelligence | 3 | P |
| Digital Content Creation I: Graphics | 3 | P |
| ESG Regulation, Reporting and Sustainable Governance | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Business Administration and Organisation | 6 | BT |
| Data Analysis | 6 | BT |
| Current Tax Bases of the Tax System | 6 | BT |
| Financial Accounting | 6 | BT |
| Principles of Economics | 6 | BT |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Accounting | 6 | MT |
| International Law | 6 | MT |
| International Economic Environment | 6 | MT |
| Modern language I | 6 | MT |
| Applied Computing for Business Management | 6 | MT |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Areas and Markets | 6 | MT |
| Modern Language II | 6 | MT |
| International Market Research | 6 | MT |
| Mathematics of Financial Operations | 6 | MT |
| International Operations & Global Entrepreneurship | 6 | MT |
| Business Models II: Intrapreneurship | 3 | P |
| Data with Artificial Intelligence | 3 | P |
| Digital Content Creation II: Audiovisual | 3 | P |
| Innovation, Technology and New Sustainable Business Models | 3 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Cross Cultural Management | 6 | MT |
| Strategies to Access International Markets | 6 | MT |
| International Financing | 6 | MT |
| International Macroeconomics | 6 | MT |
| International Product and Pricing Policy | 6 | MT |
| Digital Production | 4,5 | P |
| Media and Artificial Intelligence | 3 | P |
| Digital Analytics Tools | 3 | P |
| Data, Artificial Intelligence and Impact Measurement | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Marketing Management | 6 | MT |
| International Communication Strategies | 6 | MT |
| Tools and Operations on the World Financial Markets | 6 | MT |
| International Politics in the Business World | 6 | MT |
| Transport, Logistics, and International Distribution | 6 | MT |
| Entrepreneurial Ecosystem: Finance and Law | 4,5 | P |
| Intelligent Automation: Agents and Workflows | 3 | P |
| User Experience I: UX and Advanced Prototyping | 3 | P |
| Sustainable Finance and Impact Investing | 3 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Developing Markets | 6 | MT |
| Strategy and Strategic Management | 6 | MT |
| E-Commerce | 6 | MT |
| Elective 1 | 4,5 | MT |
| Elective 2 | 4,5 | MT |
| Elective 3 | 4,5 | MT |
| ESIC Garage | 3 | P |
| Artificial Intelligence Governance | 3 | P |
| AI Applied to the Value Chain and Industries | 3 | P |
| User Experience II: UI and Final Prototyping | 3 | P |
| Digital Content Creation III: Vector Graphics and Composition | 3 | P |
| Communication, Branding and Reputation Management | 3 | P |
| ESG Consulting and Real Project Management | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| External Internships | 24 | EI |
| Final Degree Project | 6 | FDP |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| Business Ethics | 4,5 | EL |
| Decision-Making Models | 4,5 | EL |
| Human Resources International Management | 4,5 | EL |
| Diplomacy, International Relations and Corporate Diplomacy | 4,5 | EL |
| European Union | 4,5 | EL |
| International Corporate History | 4,5 | EL |
| International Purchasing Management | 4,5 | EL |
| International Project Management | 4,5 | EL |
| Multilateral Institutions Projects | 4,5 | EL |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Labour Law | 6 | BT |
| Business Law | 6 | BT |
| Fundamentals of Business Economics | 6 | BT |
| Fundamentals of Marketing | 6 | BT |
| Business English | 6 | BT |
| Business Models I: Product-Market Fit | 3 | P |
| Personal Learning and Artificial Intelligence | 3 | P |
| Digital Content Creation I: Graphics | 3 | P |
| ESG Regulation, Reporting and Sustainable Governance | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Business Administration and Organisation | 6 | BT |
| Data Analysis | 6 | BT |
| Current Tax Bases of the Tax System | 6 | BT |
| Financial Accounting | 6 | BT |
| Principles of Economics | 6 | BT |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
| Language I | 4,5 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Accounting | 6 | MT |
| International Law | 6 | MT |
| International Economic Environment | 6 | MT |
| Modern language I | 6 | MT |
| Applied Computing for Business Management | 6 | MT |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| Language II | 4,5 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Areas and Markets | 6 | MT |
| Modern Language II | 6 | MT |
| International Market Research | 6 | MT |
| Mathematics of Financial Operations | 6 | MT |
| International Operations & Global Entrepreneurship | 6 | MT |
| Business Models II: Intrapreneurship | 3 | P |
| Data with Artificial Intelligence | 3 | P |
| Digital Content Creation II: Audiovisual | 3 | P |
| Innovation, Technology and New Sustainable Business Models | 3 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Cross Cultural Management | 6 | MT |
| Strategies to Access International Markets | 6 | MT |
| International Financing | 6 | MT |
| International Macroeconomics | 6 | MT |
| International Product and Pricing Policy | 6 | MT |
| Digital Production | 4,5 | P |
| Media and Artificial Intelligence | 3 | P |
| Digital Analytics Tools | 3 | P |
| Data, Artificial Intelligence and Impact Measurement | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| International Marketing Management | 6 | MT |
| International Communication Strategies | 6 | MT |
| Tools and Operations on the World Financial Markets | 6 | MT |
| International Politics in the Business World | 6 | MT |
| Transport, Logistics, and International Distribution | 6 | MT |
| Entrepreneurial Ecosystem: Finance and Law | 4,5 | P |
| Intelligent Automation: Agents and Workflows | 3 | P |
| User Experience I: UX and Advanced Prototyping | 3 | P |
| Sustainable Finance and Impact Investing | 3 | P |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
| SUBJECT | ECTC | TYPE |
|---|---|---|
| SUBJECT | ECTS | TYPE |
| Developing Markets | 6 | MT |
| Strategy and Strategic Management | 6 | MT |
| E-Commerce | 6 | MT |
| Elective 1 | 4,5 | MT |
| Elective 2 | 4,5 | MT |
| Elective 3 | 4,5 | MT |
| ESIC Garage | 3 | P |
| Artificial Intelligence Governance | 3 | P |
| AI Applied to the Value Chain and Industries | 3 | P |
| User Experience II: UI and Final Prototyping | 3 | P |
| Digital Content Creation III: Vector Graphics and Composition | 3 | P |
| Communication, Branding and Reputation Management | 3 | P |
| ESG Consulting and Real Project Management | 3 | P |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| External Internships | 24 | EI |
| Final Degree Project | 6 | FDP |
| SUBJECT | ECTC | TYPE |
|---|---|---|
| Business Ethics | 4,5 | EL |
| Decision-Making Models | 4,5 | EL |
| Human Resources International Management | 4,5 | EL |
| Diplomacy, International Relations and Corporate Diplomacy | 4,5 | EL |
| European Union | 4,5 | EL |
| International Corporate History | 4,5 | EL |
| International Purchasing Management | 4,5 | EL |
| International Project Management | 4,5 | EL |
| Multilateral Institutions Projects | 4,5 | EL |
- BT = Basic Training
- MT = Mandatory Training
- EL = Electives
- EI = External Internships
- FDP = Final Degree Project
Program Director
Get to know your future degree from the person who can tell you the most about it
Hit play and discover, in the words of Andrés Gómez, everything this degree will bring to your professional future and what your day-to-day life on campus will be like.
Study Testimonies
Testimonies Bachelor's Degree in International Business in Madrid from our students
Jaime Chávarri
Employability
+2.000
annual job offers managed by ESIC University
95%
employability rate (ratio of students employed at ESIC University)
30%
move from internships to employment contracts (company internships)
JOB OPPORTUNITIES BACHELOR'S DEGREE IN INTERNATIONAL BUSINESS
Our Bachelor's in International Business provides you with the skills and knowledge needed to work in various sectors, such as marketing, international trade, market research, brand management, and sales, among others.
International Trade
Key element of the company for the management of internationalization that, through action plans and business opportunities, optimizes production. With knowledge of the market and multiple languages.
Exportations
Responsible for taking a company's product or service abroad, always analyzing the market, culture, and politics of the target country so that the company can establish itself in the long term. Market research, contracting agents and suppliers, transporting goods and/or quotations are some of the functions of this position.
International logistics
In relation to the Export Manager, this profile manages and coordinates the products or from production to distribution with the objective of having an efficient and quality service with the aim of reducing costs and optimizing the process.
Country Manager
When a company expands abroad, all operations carried out by the company must be supervised, which is where this profile comes in. Among these business operations are the recruitment and supervision of personnel, new projects according to the company's needs, as well as sales.
Global Marketing Manager
A Global Marketing Manager develops and implements marketing strategies for a company across multiple countries, ensuring brand consistency while adapting campaigns to diverse international markets and consumer behaviors.
International Foreign Policy Advisor
An International Foreign Policy Advisor provides guidance on a nation's foreign relations, advising government officials on diplomacy, international agreements, and global strategies.
LEARN ABOUT
MEET ESIC EXPERIENCE
INTERNATIONAL MOBILITY.
- University Exchange within the European educational area.
- European Union countries.
- It can be for one semester or two semesters (one full year) *
- For 3rd, 4th and 5th year students. For simple Bachelor’s Degrees, it will be a maximum of a year, either a full year or two separate semesters. For Dual Degrees (Bachelor’s Degree + Degree) it will be a maximum of 3 semesters **
*If the Exchange is for a full year, it must be done in the 3rd year.
**The maximum of 3 semesters could be separated into one semester each year (one semester in the 3rd, one in the 4th and one in the 5th year) or a full year in the 3rd year and another semester in the 4th or 5th year.
The Erasmus scholarship depends on the country of destination.
- University Exchange within the non-European educational area.
- Asia, Africa, Latin America, America.
- It can be for one semester or two semesters (one full year) *
- For 3rd, 4th and 5th year students. For simple Bachelor’s Degrees, it will be a maximum of a year, either a full year or two separate semesters. For Dual Degrees (Bachelor’s Degree + Degree) it will be a maximum of 3 semesters **
*If the Exchange is for a full year, it must be done in the 3rd year.
**The maximum of 3 semesters could be separated into one semester each year (one semester in the 3rd, one in the 4th and one in the 5th year) or a full year in the 3rd year and another semester in the 4th or 5th year.
The corresponding amount of the course at ESIC will be paid.
- Mobility to add an Official Degree from the country of destination by studying abroad for one year.
- France, Germany and Amsterdam.
- For 3rd year students.
- Official language certificate in which the mobility is to be carried out and, in some cases, a specific certification requested by the host university. The level of the language varies according to the destination and institution.
- If you are studying a Bachelor’s Degree in English, you must have a minimum level of B2 or equivalent.
- If you are studying a Bachelor’s Degree in Spanish, you must have a minimum level of C1 or equivalent.
- For destinations in the United States: TOEFL or IELTS.
- Depending on the destination or programme, you must have passed all the first-year subjects at the time of application.
- The application of the chosen mobility program must be made the year before the one in which the mobility is to be carried out.
*International destinations with limited places, subject to possible modifications.
All international options have additional costs.
ADMISSION PROCESS
We accompany you throughout the entire process, guiding and advising you so that you can choose the best option for your professional career. These are the steps to follow:
1 PERSONALIZED COUNSELING SESSION
- Request information by leaving your contact details and you will receive confirmation of your request.
- The admissions team will contact you to arrange a personalized counseling session.
2 REQUIREMENTS AND DOCUMENTATION
After the orientation, you will need to arrange a date with your advisor to take the admission tests, which you can do any day of the week. You will also need to send your advisor a scanned copy of the required documentation before taking the tests.
3 ADMISSION TESTS
The tests are conducted in the language of the degree you wish to study (Spanish or English). It consists of 3 phases and lasts approximately 1 hour and 30 minutes.
- Letter of Motivation
- Practical Case or Business Case
- English test*
* This test is not exclusive. Candidates who have an official English certificate will not need to take this language test.
4 PLACE RESERVATION AND ENROLLMENT
Once you have passed the admission tests, you will receive a pre-enrollment letter. To secure your place, you must pay the reservation and enrollment fees within the period indicated by your advisor.
Enrollment will be formalized when you have access to the virtual campus, and the corresponding period opens.
UNIVERSITY SCHOLARSHIPS AND STUDY GRANTS
Financial issues should not be an obstacle to achieving your goals. Ensure you receive training with a future.
GRANS AND FINANCIAL AID
We don't want financial issues to be an obstacle to achieving your goals and securing a future-oriented education. That's why we offer a wide range of options to help you in this regard, including the Scholarship Plan developed by ESIC University and those offered by various public and private organizations.
- ESIC scholarships
- National scholarships
- International scholarships
- Mobility scholarships for international internships
- Insurance and financial aid
CREDIT RECOGNITION AND FILE TRANSFER
Are you considering a university degree after finishing your VET Cycle, or do you want to change university?
- Gather the information you need to make your application for credit recognition.
- We will evaluate your application and give you an answer as soon as possible with the credit recognition study.
- Once you have received the results, you can apply for the admission test for the Official Degree you are interested in.
WHERE IS IT TAUGHT?
Campus ESIC University
Cam. Valdenigriales, S/N
Pozuelo de Alarcón, Madrid
Ver en Google Maps
Type: On-Campus
Language: English
ESIC UNIVERSITY AGENDA
OPEN DAY FASHION MARKETING MARANGONI - November 14th
OPEN DAY. ESIC UNIVERSITY - 14 de noviembre
FAQs
These are some of the questions our students ask themselves.
Will I learn multiple languages?
Yes, the program has a strong linguistic focus. In addition to English, students can study other languages such as Chinese, German, French, or Spanish for foreigners. Students with an advanced level of English (at least C1) can also access Chinese courses. ESIC Languages provides official preparation and certification for exams like Cambridge and TOEFL.
Will I gain skills in cross-cultural communication and negotiation?
Yes, the program includes courses such as International Communication Strategies, which teach students how to develop international communication plans. These courses focus on understanding intercultural aspects and their impact on adapting messages, platforms, and objectives in global business contexts.
Do I need to take a language proficiency test like TOEFL or IELTS?
For programs taught 100% in English at ESIC, a minimum English level of B2 is required. Students can take an online placement test to assess their language proficiency. ESIC Languages is also an official center for exams such as Cambridge and TOEFL.
